Money Lessons for Kids Made Fun
Pelican Invests helps families, schools, and partners teach financial literacy for kids through joyful stories and hands-on learning.
Through our best-selling Penny the Pelican book series, award-winning content, and family learning tools, we make money lessons for kids simple, engaging, and part of everyday life.
Loved by families worldwide
Perfect for ages 3-7
Meet Penny the Pelican
Meet Penny the Pelican, star of the #1 Best-Selling children's book Penny the Pelican Plans Ahead. This beautifully illustrated rhyming picture book teaches kids about saving, goal setting, and smart money habits through joyful storytelling and meaningful hands-on learning.
Available wherever books are sold
A Story Kids Love with Lessons that Last
Through bright illustrations and heartwarming moments, this bestselling picture book introduces essential financial concepts in a way that young readers can easily understand and enjoy.
Engaging Story
Kids love following Penny's adventure as she learns to save for her growing family. The rhyming text makes it fun to read aloud again and again.
Life Lessons
Teaches essential concepts like goal-setting, saving, and the value of planning—all through a story kids can relate to.
Family Bonding
A perfect conversation starter for talking about money with your kids. Makes a thoughtful gift for birthdays, holidays, or any occasion.
Helping Young Learners Build Smart Money Habits
Classroom-ready book and activity guide bundles that make money concepts fun and accessible for Pre-K–Grade 2.
- Picture Book
- Activity Guide
- Teaching Guides
- Lesson Plan Templates
Grades PK-2
Built for students and families
Free, downloadable activities and guides to help every learner build money skills.
For Kids
Fun, hands-on activities that make saving and spending playful.
For Parents
Simple tools and conversation starters to teach money at home.
For Educators
Ready-to-use teaching guides and lesson plan templates for the classroom.
Trusted by Financial Education Leaders
Proud to work alongside leading organizations committed to financial education
As Seen In
Featured by top financial, parenting, and education publications
“A gentle, engaging introduction to money management for young children.”
Penny the Pelican Plans Ahead: Activity Guide transforms foundational financial concepts into playful, age-appropriate learning experiences that children can enjoy at home or in the classroom.
— Four Seasons Book Awards
Read the Full ReviewHow Financial Education
Changes the Game for Young Learners
Age 7:Foundation for Financial Habits
Basic money habits form by age 7
University of Cambridge, 2013
3xBoosted College Enrollment
Early saving exposure increases college enrollment by 3x
Center for Social Development, 2022
20%Higher Savings
Financial education leads to 20% higher savings as adults
FINRA Foundation, 2022